Parallel Session 3.4: For Strengthening the Community

Masahiro Higa was appointed in 2020 as the Representative Senior Managing Director of the Japan Cooperative Alliance (JCA), which was established in 2018 to promote cooperation among cooperatives of various sectors in order to create sustainable communities with better living and better working.

He majored in agricultural economics at Kyoto University, and he joined the Central Union of Agricultural Co-operatives (JA-Zenchu) in 1983, where he held several important positions such as General Manager of the Education Department and General Manager of the General Affairs and Planning Department. He served as Senior Managing Director of JA-Zenchu from 2015 to 2020.